Digital Marketing

What is a digital marketing and how to do digital marketing?

What is digital marketing?

Marketing is the process of selling products or services through market research, including advertising. And digital marketing is the use of digital media and digital technology to manage the sale of products or services online / internet. And the type or method we use for marketing is digital marketing.

Why Do Digital Marketing?

The present age is the age of information technology. In this age of information technology, we are all moving forward with technology. Everything is becoming technology-dependent with the passage of time. And with the development of this information technology, we can do any work very easily. And with that, we are able to adapt to the times.

How to do Digital Marketing?

There are many ways to do digital marketing. But there are some methods that we must use in the case of digital marketing. So today we will learn about the topics that are most used in digital marketing.

SEO (Search Engine Optimization)

Online Advertising

SMM (Social Media Marketing)

Email Marketing

Affiliate Marketing

Content Marketing

SEO:

SEO is an acronym for Search Engine Optimization. Defined in Bengali, SEO is a set of rules/techniques through which a website can get more visitors/traffic from different types of search engines (Google, Yahoo, Bing, etc.). And the only reason to bring this huge amount of traffic or visitors is to bring our web site to the first page of search engines. And when our website comes to the first page of search engines, the number of visitors to our website automatically increases.

SEO can usually be divided into two parts.

On-Page SEO

Off-Page SEO

What you say about your website is On-Page SEO, also called Technical SEO. And what others are saying about your website is Off-Page SEO, also called Link Building.

Suppose you search for a product or by entering the name of the product in any search engine. Then you have to understand that the website that will come on the first page contains the product you are searching for. And we can think for ourselves. Let's say we created a website on a specific topic. Now, if some one searches for any product or information that is on our website, our website comes to the 10th page of the search engine, then no one will go to the 10th page to search for the product. Of course, you will see page 1 first. And for this, we have to increase the traffic/visitors of the website and follow the correct methods of Search Engine Optimization.